May 15th, 2019 from 11:00-12:30pm
Marketo Deep Dish:
Account Based Marketing with Marketo
Featuring Marketo Solutions Consultant, Freida Bou
Come for pizza, meet Freida and fellow Marketo users, and learn how to drive more qualified leads with Account Based Marketing!
Account Based Marketing (ABM) is a strategic initiative to identify and market to highly targeted accounts. We'll discuss why it's important and how it works.
-Tracking and adapting content based on lead behavior and analytics
-Nurturing relationships with leads to provide more authentic engagement
-Ensuring branded consistency between marketing efforts across all channels
Agenda & Location
4590 Scott Trail, Suite 100, Eagan, MN 55122